JOICO COLOR Intensity Semi-Permanent Hair Color 4oz

JOICO COLOR Intensity Semi-Permanent Hair Color

Discover A Dazzling Spectrum Of Bold, Brilliant Color WITH JOICO COLOR INTENSITY—our intensely concentrated pigments designed to help you create over-the-top results that last up to 20+ shampoos.* Color Intensity’s intermixable formula can be applied straight from the tube, or mixed and mingled to your heart’s content for endless creative possibilities. Bonus benefit: NO DEVELOPER REQUIRED!

* Depending on daily care habits, hair history, and texture **Follow with the K-PAK Color Therapy regimen.